Graphic Design
I worked closely with the NatureLab Tokyo marketing team to create engaging digital assets for haircare product launches, including social media graphics, email campaigns, and product detail page (PDP) visuals. Additionally, I designed a range of tangible materials, such as PR boxes and point-of-purchase displays for beauty retailers like Ulta and Shibuyala.
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Graphic Design
I create weekly newsletters for Irene Forte, a luxury skincare brand. I design unique email layouts that follow different themes each week. These themes include step-by-step skincare routines, product launches, and insight into the brand’s Italian heritage and resorts.
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Animation, Graphic Design
I created both animated and static assets for digital fashion brand R3N3gades. These graphics are primarily designed for marketing their events and collaborations on social media, combining type and 3D animated elements.
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3D Render [Blender]
“A Deity Called Forgiveness” illustrates a manifestation of forgiveness appearing at the moment in which you finally feel at peace with yourself and your past. There is a visceral beauty that becomes apparent after processing mistakes, regret, and whatever else impedes you from moving forward. Arriving at a place of self-forgiveness feels like a kind of transcendence as you move past conflicting emotions that have burdened you.
3D Compositing [Blender, Photoshop]
3D modeling and design of abstract water and metal elements composited onto the images.
CREDITS
Photography: Ashley Seryn @ashleyseryn
Model: Amalie Gassmann @amaliegassmann
Stylist: Tabitha Sanchez @tabitharsanchez
Lighting: Nicholas Caiazza @nicholascaiazza
Make-up: Arielle Park @ariellepark
Hair: Lydia Ouellette @hairbylydiao
Fashion: Bailey Prado & Dion Lee @baileyprado & @dionlee
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Graphic Design
I produce all merchandise for my personal brand, including keychains, phone charms, and tote bags. Additionally, I create marketing assets to promote new collections.
Store: keedesignworks.com
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Animation
I provided animations for MIMCHIK’s social media, including a jelly animation by converting their vector logo to a 3D model, as well as a 3D room with a printer, showcasing their new collection.
3D Render [Blender]
“An Angel That Cannot Tread" is an interpretation of the tale of Rapunzel, trapped in a tower by a sorceress she knows as her mother. The mother figure constraining Rapunzel to the tower is inspired by the game FINAL FANTASY VII’s antagonist, Jenova, who is also sometimes referred to as "mother".
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Animation [Blender, Photoshop, Procreate]
“Amalgamation” is a reflection of my overconsumption of media and how it shapes my identity. There is an irony in finding comfort and entertainment in media (anime in particular) that also perpetuates misogyny.
American media has also perpetuated this kind of misogyny in its own way, given the long history of fetishization and orientalism in many films, which contribute to harmful stereotypes of Asian women in particular.
I take all of these themes into consideration when defining myself; an amalgam of media, history, and my own lived experiences, embedded with the will to reject and transcend those stereotypes. I explore these themes by utilizing 3D models juxtaposed with a 2D self, as well as multiple images from popular anime and American films.
This animation was made for the 2021 UCLA DMA Senior Show.
Graphic Design, Animation
The additional works section includes various commissions, such as logo designs or animations.
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